HelpThe Content Strategy and 30-Day Calendar add-ons

The Content Strategy and 30-Day Calendar add-ons

Two monthly add-ons: a Content Strategy ($17/mo) and a 30-Day Content Calendar ($27/mo) โ€” or both for $29/mo.

Both live under ๐Ÿ—“๏ธ Plan in your dashboard. You can add them to the Merge plan, or buy the calendar on its own โ€” no Instagram connection needed.

30-Day Content Calendar โ€” $27/mo

  • A post for every posting day โ€” choose 3, 5 or 7 a week, and who films (just you, you + a helper, or a team)
  • Each post has the hook and on-screen text, a shot list, a target length, the audio, a ready caption and a call to action
  • This month's trends and dates, adapted to your business โ€” only real ones from our curated list
  • A batch filming plan so you can film the month in a few sessions
  • Swap any post you don't like for a fresh idea (10 swaps per calendar)
  • A brand-new calendar every 30 days

Content Strategy โ€” $17/mo

  • Your opportunity, positioning, goals and one core message
  • 5โ€“7 content pillars with topics and example hooks, and a weekly posting rhythm
  • Content style, calls to action to rotate, your content mix and what to measure
  • A monthly check-in: mark each pillar working or not, tell us what changed, and Merge updates the strategy and shows what changed and why

If you own both, your calendar follows your strategy. Already paying for one? Adding the other moves you to the $29 bundle instead of a second charge.

You can add them when you sign up (on the yearly plan they're yearly too: $170 / $270 / $290 a year) โ€” that starts your membership right away with no free trial โ€” or any time later from Plan in your dashboard or Account settings.

Note ยท Use Print / Save as PDF on either one to download it.